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The origins of modern CPQ (Configure, Price, Quote) solutions trace back to a time before the CRM category even existed. Over the years, CPQ has evolved into a powerful tool for businesses looking to streamline their sales and revenue processes.
"The roots of modern CPQ predate the category we now call CRM. The story of CPQ is one of constant evolution and very practical business value," says Heather Hershey, Research Director, Worldwide Digital Commerce Strategy at IDC.
In the broader B2B digital commerce landscape, CPQ has become a vital orchestrator, enhancing the entire revenue lifecycle—including product configuration, pricing optimization, and deal management. As businesses continue to embrace digital transformation, CPQ is emerging as a key driver of automation, efficiency, and customer satisfaction.
With its ability to manage complex sales workflows and integrate seamlessly with ERP and CRM systems, CPQ empowers enterprises to accelerate their sales cycles while delivering personalized and accurate quotes to customers. As the category matures, its role in automating intricate business processes and enhancing B2B customer experiences will only continue to grow.
Vast Edge's CPQ: The features
- 1Product Configuration: Allows users to configure products or services by selecting from available options, components, and features. It ensures that the selected configurations are compatible and feasible.
- 2Pricing Engine: Helps determine the appropriate pricing for the configured products or services. It can incorporate various pricing strategies, discounts, and promotions.
- 3Quoting and Proposal Generation: Enables the creation of professional and customized quotes, proposals, and contracts. Users can include product details, pricing, terms, and conditions.
- 4Pricing Optimization:Utilizes algorithms and data analysis to optimize pricing strategies for profitability and competitiveness.
- 5Guided Selling: Offers guidance to sales representatives and customers during the configuration and quoting process, helping them choose the most suitable options based on customer needs.
- 6Integration: Integration: Integrates with CRM, ERP, and other systems to access customer information, product data, and other relevant data to ensure accuracy.
- 7Mobile Access: Offers mobile compatibility for sales teams in the field to configure products and generate quotes on the go.
- 8Real-Time Collaboration: Facilitates collaboration between sales teams, customers, and other stakeholders during the configuration and quoting process.
Why Vast Edge's CPQ
Security
Security plays a pivotal role in (CPQ) software, given its involvement with sensitive data. Vast Edge employs multiple methods, including role-based access control, multi-factor authentication (MFA), security integrations, keeping software updated with the latest security patches, adhering to regulatory compliance, and implementing data backup strategies.
Document Management
Our CPQ system offers a centralized document repository, allowing users to efficiently upload, manage, and arrange documents associated with the quotation process. Security is maintained through role-based access control, ensuring that sensitive documents are accessible only to authorized users. Additionally, it includes search and retrieval features for easy document access.
Reporting and Analytics
Our CPQ system incorporates analytical tools and functionalities designed to handle and analyze data gathered from diverse sources. This data encompasses information such as product configurations, pricing details, quotes, customer interactions, and user activities. Additionally, the system offers ready-made reports that provide valuable insights into frequently used metrics and key performance indicators (KPIs).
Integrated workflows
Vast Edge CPQ incorporates multiple workflows to streamline and automate the sales quotation process. It includes approval processes. If a quote or configuration requires manager approval, the workflow routes it to the appropriate individuals for review and authorization.
Cloud Hosting and Deployment
Vast Edge's CPQ is hosted on multiple cloud platforms, including GCP, Azure, Oracle, and AWS. Our deployment process incorporates automated pipelines, with the goal of enhancing and expediting the deployment.
Automation
Vast Edge's CPQ solution integrates capabilities such as automated approval workflows, pricing rules, and the automated creation of quotation documents.
Integrated CPQ and CRM
Vast Edge provides an integrated CRM and CPQ system, in addition to a standalone CRM, to enhance the sales process. When seamlessly combined, these systems empower organizations to deliver a more streamlined, personalized, and unified experience for both sales teams and customers. This harmonious use of CPQ and CRM contributes to an efficient sales process, precise quotes, and the cultivation of stronger customer relationships. Here's how they work together:
- 1Data Sharing: Data Sharing: Integration between CPQ and CRM systems allows for the seamless exchange of data. Customer information, such as contact details and purchase history, can be shared between the two systems. This ensures that sales teams have up-to-date customer information when generating quotes.
- 2Lead Management: CRM systems are typically used to manage leads and track customer interactions. When a lead shows interest in a product or service, the data can be transferred to the CPQ system for generating a quote or proposal.
- 3Quote-to-Order: After a quote is generated using CPQ, the data related to the quote, including pricing and product configuration, can be sent back to the CRM system. This allows sales teams to track the progress of quotes, orders, and customer negotiations in one centralized location.
- 4Customer History:Customer History: Sales representatives can access a customer's purchase history, preferences, and past interactions through the CRM system while creating quotes. This helps tailor quotes and proposals to the customer's needs and preferences.
- 5Automated Workflows: Integration enables automated workflows between CPQ and CRM. For example, when a quote is accepted by a customer, the CRM system can trigger processes related to order fulfillment, invoicing, and customer relationship management.
- 6Reporting and Analytics:Combining data from CPQ and CRM systems can provide insights into the effectiveness of the quoting process and its impact on customer relationships. This information can inform sales and marketing strategies.
FAQs
Frequently Asked Questions
Q1. What is CPQ?
CPQ stands for Configure, Price, Quote. It is a software solution that helps businesses accurately configure products, price them according to various factors, and generate quotes efficiently.
Q2. How can CPQ benefit my business?
CPQ software can streamline your sales process, reduce errors in quoting, improve quote accuracy, provide insights into customer preferences, and ultimately help increase sales and revenue.
Q3. What industries can benefit from CPQ solutions?
CPQ solutions are beneficial for a wide range of industries, including manufacturing, technology, telecommunications, healthcare, automotive, and more. Any business that offers complex, configurable products or services can benefit from CPQ.
Q4. How can Vast Edge help with CPQ implementation?
Vast Edge is a leading provider of CPQ solutions that can help businesses implement and customize CPQ software to meet their specific needs. Vast Edge offers consulting, implementation, customization, and support services for CPQ.
Q5. Can CPQ software integrate with other business systems?
Yes, CPQ software can integrate with CRM systems, ERP systems, e-commerce platforms, and other business systems to provide a seamless quote-to-cash process. Vast Edge can help businesses integrate CPQ with their existing systems to maximize efficiency.
Q6. How does CPQ improve quote accuracy?
CPQ software ensures that quotes are based on accurate product configurations, up-to-date pricing information, and applicable discounts and promotions. This helps eliminate errors and ensures that customers receive accurate and consistent quotes.
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